NOVOMATIC Americas made a powerful impression at the first-ever Gaming & Technology (GAT) Expo Puerto Rico 2025, held on October 28–29 in San Juan. The company’s lively, island-inspired booth became a centerpiece of the event, merging Puerto Rican artistry, cutting-edge technology, and community spirit in a celebration of both innovation and culture.
An Immersive Island Experience
Reflecting a profound appreciation for Puerto Rico’s creativity and heritage, NOVOMATIC Americas designed a booth full of tropical energy — with vivid colors, authentic textures, and dynamic Caribbean rhythms. The setup perfectly embodied the company’s philosophy of locally inspired design and market-specific innovation. “This show was special because it felt like home,” said Luis Del Valle, Director of Sales for Puerto Rico at NOVOMATIC Americas and a featured speaker at the event. “Our goal was to represent Puerto Rico’s gaming spirit with authenticity — from the products we showcased to the energy of our team. The response was incredible; people felt the passion, and that made all the difference.”
Product Highlights: Local Passion Meets Global Innovation
At Booth A16/A17, NOVOMATIC Americas unveiled a strong lineup of products tailored for the Caribbean market, blending performance, personality, and cultural flair:
De la Isla! – A show-stopping debut celebrating Puerto Rican pride and the playful spirit of the Coquí frog. This locally inspired progressive link brings joyful jackpot wins to life through vibrant characters and island charm.
Clover Link™ Elements – The next generation of APEX pro gaming’s international hit, featuring four thrilling games — Clover Wave®, Clover Inferno®, Clover Twist®, and Clover Tomb® — each offering unique mechanics and elemental excitement.
Street Games Series: Magic Games HD™ – Fast-paced and bold, this series caters to local player preferences. Displayed on the FUNMASTER 2.27 cabinet, it highlights NOVOMATIC’s dedication to volatility, action, and entertainment.
The company also introduced its first-ever Wide Area Progressive (WAP) designed specifically for Puerto Rico (pending regulatory approval), reinforcing its commitment to local innovation and player engagement. “This wasn’t just about showcasing products,” said Jakob Rothwangl, Managing Director of NOVOMATIC Americas. “It was about honoring the culture, creativity, and community that make Puerto Rico unique. De la Isla! represents local inspiration, global execution, and genuine connection.”
A Landmark Debut for GAT Expo Puerto Rico
The inaugural GAT Expo Puerto Rico featured a robust educational program and a vibrant exhibition floor. Day one focused on expert-led panels and regulatory discussions, while day two opened the commercial showcase to high attendance and enthusiasm. GAT Events CEO José Aníbal Aguirre praised Puerto Rico’s “strong potential and dynamic market energy,” highlighting the island’s growing importance in the gaming sector.
Beyond the show, attendees experienced cultural immersion, with guided tours of Old San Juan and a networking cocktail that united local authorities, operators, and suppliers in celebration of Puerto Rico’s spirit.
Looking Ahead
With its island-centered design, strong partnerships, and local leadership, NOVOMATIC Americas reaffirmed its long-term commitment to Puerto Rico’s rapidly expanding gaming market.
“GAT Puerto Rico 2025 was more than a trade show — it was the beginning of something greater for this region,” added Luis Del Valle. “Puerto Rico has the talent, passion, and vision to become a key gaming hub in the Caribbean, and NOVOMATIC Americas is proud to help make that happen.”
