Following a successful integration, the group and its 17 brands now have access to the supplier’s full library of proprietary games, as well as aggregated content from Kalamba Games.
Betsson Group, whose best known names include Betsafe, NordicBet and Betsson, holds 12 licences in Europe including Malta, Sweden, Denmark, Germany, Italy, Estonia, Georgia and Spain.
Matevz Mazij, CEO of ORYX Gaming, said: “We’re excited to add Betsson to our list of partners as it is one of the biggest operators in Europe.
“As we continue to focus on growth, it is a perfect match for us, with its diverse brand portfolio and licences in several regulated jurisdictions across Europe.”
Joey Hurtado, MD for Casino Brands at Betsson, said: “We are thrilled to be live with ORYX and to have added their unique proprietary games as well as their aggregated content to our existing offering.”
