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Events

R. Franco Digital Sees Brazil as Key Pillar for LATAM Expansion at BiS SiGMA South America

(São Paulo, SoloAzar Exclusive).- At BiS SiGMA South America, R. Franco Digital highlighted Brazil’s vast growth potential and the importance of localized, innovative slot content for Latin American audiences. In this Q&A, Thiago Calmon, International Key Account Manager, reported high-quality meetings, new operator discussions, and reinforced partnerships—underscoring its long-term commitment to the region.

Por Autor Exclusivo
Wednesday 06 May
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2 min read
R. Franco Digital Sees Brazil as Key Pillar for LATAM Expansion at BiS SiGMA South America

What motivated you to take part in this edition?
As a game provider, BiS SiGMA South America is a key strategic event for us due to its strong focus on Latin America and, in particular, Brazil. It allows us to strengthen relationships with existing partners, explore new distribution opportunities, and reinforce our long-term commitment to the region.

How would you describe your experience as exhibitors?
Our experience as exhibitors has been very positive. The event has delivered strong foot traffic, high-quality meetings, and meaningful engagement with operators and industry partners. It has been a valuable platform to showcase our portfolio and discuss tailored market strategies.


What kind of business opportunities or connections were you able to generate?
We have generated a solid pipeline of new operator discussions, particularly in Brazil and surrounding LATAM markets. In addition, we have strengthened relationships with existing partners and explored several potential integrations and commercial expansions.

What products or innovations did you showcase at the event?
We showcased a selection of our latest slot releases and feature-rich titles, highlighting our focus on innovative mechanics, engaging gameplay, and strong localisation for LATAM audiences. Our portfolio continues to evolve with a strong emphasis on performance and player engagement.

What opportunities do you see in Brazil and across the Latin American region?
Brazil represents one of the most promising regulated markets globally, with significant growth potential for established and emerging providers. Across Latin America, we see strong demand for differentiated content, localised experiences, and reliable suppliers. As R. Franco Digital, we view the region as a key pillar of our international expansion strategy.

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