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Gaming

NetWin.it Partners with Fast Track for Enhanced Player Engagement

(Malta).- NetWin.it integrates Fast Track's CRM, Rewards, and Greco to power player engagement across its Italian operations, further expanding Fast Track's footprint in Italy.

Por Fast Track
Friday 10 July
+ Seguir en Google News
2 min read
NetWin.it Partners with Fast Track for Enhanced Player Engagement

Deal between NetWin.it and Fast Track

NetWin.it, the regulated Italian online casino and sports betting operator, has selected Fast Track's CRM, Rewards and Greco to run player engagement across its Italian operation. The agreement deepens Fast Track's presence in the Italian market, bringing CRM, Rewards and Greco together in a single deployment. 

The operator is part of RB Holding, a group with more than 70 years in gaming, and runs an ADM-licensed online casino and sportsbook with a broad catalogue spanning slots, live casino, sports betting and Italian card games. 

With CRM, Rewards and Greco working from a single real-time customer model, NetWin's team will be able to design and run player engagement, gamification and loyalty mechanics, and gameplay-intelligent bonus strategy from one connected platform, alongside Fast Track AI, the platform's natural-language and agentic-workflow capabilities that let operators interact with the platform conversationally and delegate end-to-end CRM tasks to AI agents. 

Statements by executives

"Choosing Fast Track gives our team one platform to run engagement, gamification and bonus strategies together, built for the Italian market and the way we want to grow. We are excited about what this lets us build for our players." comments Stefano Giancotti, Head of Product at NetWin. "There is real talent behind NetWin, with decades of gaming experience within the group and clear ambitions for its Italian players. With CRM, Rewards and Greco now running together, we're looking forward to helping them move into agentic workflows across the full Fast Track suite, and building something built to last in this market," says Simon Lidzén, Co-Founder and CEO of Fast Track.

Fuente original: Fast Track
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