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AffPapa Conference Madrid: Mexico’s iGaming Market Still Has “A Long Way to Go”

(Madrid, SoloAzar Exclusive).- At the second day of the AffPapa Conference Madrid 2026, industry executives gathered for the panel “Mexico: Reaching Market Maturity, or More to Go?” to analyze the current state of the Mexican gambling sector ahead of the upcoming FIFA World Cup. Moderated by Samantha Asensi, the discussion featured insights from Rosa Ochoa, Carlos Sánchez, Lucas Lebleu, Ruben Guillem, and Aviv Sher. The panel explored market growth, regulation, affiliate dynamics, player behavior, and the commercial opportunities surrounding the World Cup.

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Fri 22 de May / 12:00

AffPapa Conference Madrid 2026: “The Next Generation Doesn’t See a Border Between Gaming and Entertainment”

(Madrid, SoloAzar Exclusive).- At the AffPapa Conference Madrid 2026, industry executives and product specialists gathered for the panel “Gen Z & Gen Alpha: Designing Products For the Next Player Generation,” a discussion focused on changing player behavior, digital habits, gamification, prediction markets, and the future of iGaming products. Moderated by Thomas Carvalhaes, the session featured insights from Filip Koubek, Natalia Roitonen, Laura Gago, Henk Wolff, and Artak Ashkhatoyan. Throughout the conversation, speakers debated how younger audiences interact with gambling-related products and why operators must rethink product design, engagement, and responsible gaming strategies.

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Tue 26 de May / 12:00

AI Is Redefining Acquisition, SEO, and Retention in iGaming

(Madrid, SoloAzar Exclusive).- At the AffPapa Conference Madrid 2026, industry leaders gathered for the panel “From Algorithms to Advantage: How AI Is Reshaping Acquisition, Retention, and Risk in iGaming,” where experts explored the growing influence of artificial intelligence across marketing, SEO, CRM, localization, and business operations. Moderated by Viorel Stan, the discussion featured insights from Shahar Attias, Assaf Stieglitz, Julia Logan, Efe Baysal, Frederico Camara, and Aris Vrakas.

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Wed 27 de May / 12:00

Nordic.Partners Eyes the Future at AffPapa Madrid 2026

(Madrid, SoloAzar Exclusive).- During last week's AffPapa Conference Madrid 2026, SoloAzar spoke with Sara Hägge, CEO at Nordic.Partners, about the company’s participation in the event, the evolution of affiliate marketing within the global iGaming industry, and the strategic role of technology, branding, and community-building in today’s increasingly competitive market. In this interview, Hägge shares her views on affiliate needs, operational efficiency, AI integration, and the future opportunities shaping the affiliate ecosystem.

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Thu 28 de May / 12:00

The Future of Operator-Affiliate Partnerships at AffPapa Madrid 2026

(Madrid, SoloAzar Exclusive).- At AffPapa Conference Madrid 2026, industry leaders gathered to discuss the evolving relationship between operators and affiliates during the panel “The Future of Operator-Affiliate Partnerships.” Moderated by Nugzar Ramishvili, the discussion featured Nikoleta Hristova, Havard Lehn, Nemanja Lazarevic, Gjorgje Ristikj and Armin Aganovic. The session explored key industry challenges including transparency, listing fees, AI adoption, streamer marketing, and the future sustainability of affiliate partnerships.

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Fri 29 de May / 12:00

Accountability in Gambling: Insights from AffPapa Conference Madrid 2026

(Madrid, SoloAzar Exclusive).- At the AffPapa Conference Madrid 2026, panelists Šimon Vincze, Lars Kollind, Darina Nikolina, and Catie Di Stefano engaged in a candid discussion about responsible gambling, player protection, compliance, and accountability across the gaming industry. The session, titled “Who’s Really Responsible for Gaming?”, explored real-life experiences, the growing role of data and AI, and the ethical accountability of operators and affiliates in balancing commercial performance with player safety.

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Mon 01 de June / 12:00

Highlights of the AffPapa Conference Madrid 2026

(Madrid)-. From May 18–20, the AffPapa Conference at Novotel Madrid Center transformed the city into an industry hub, featuring side events, two days of discussions, and extensive networking.

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Wed 03 de June / 12:00

"Industry Referees for a Day" Boosts Networking at AffPapa Madrid 2026

(Madrid, SoloAzar Exclusive).- At the AffPapa Conference Madrid 2026, held May 18–20 in Spain, SoloAzar once again embraced interactive formats that brought together executives, operators, affiliates, and suppliers from the online gaming industry. This year, the media outlet introduced “Industry Referees for a Day”—a social media video series inspired by soccer and refereeing. Sector leaders were invited to use red, yellow, and green cards to highlight practices that either benefit or harm the iGaming ecosystem, while also sparking fresh networking opportunities among attendees.

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Wed 03 de June / 12:00

GSH Online Media CEO Reflects on AffPapa Madrid 2026

(Madrid, SoloAzar Exclusive).- At AffPapa Conference Madrid 2026, Viorel Stan, CEO of GSH Online Media, discussed the growing influence of AI across the affiliate sector, the evolution of sports betting acquisition strategies, and how the company is positioning itself for long-term growth through technology, product development, and new B2B solutions.

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Thu 04 de June / 12:00

NOTICIAS

APADELA and the Future of Sports Betting in Peru Following Regulation
EVENTS

APADELA and the Future of Sports Betting in Peru Following Regulation

(Lima, SoloAzar Exclusive).- During the Peru Gaming Show 2026, Gonzalo Rosell, President of the Peruvian Association of...

Autor Exclusivo
Beyond Compliance: New Challenges in Anti-Money Laundering for the Gaming Industry
EVENTS

Beyond Compliance: New Challenges in Anti-Money Laundering for the Gaming Industry

(Lima, SoloAzar Exclusive).- At Peru Gaming Show (PGS) 2026, Carlos Hermoza Horna, Founder & Managing Partner at CompliL...

Autor Exclusivo

PORFOLIOS

Digitain appoints Terry Lee as Head of Asia Region

(Yereván).- Digitain has named Terry Lee as Head of Asia Region, reinforcing its leadership team to accelerate growth, expand strategic partnerships, and strengthen its presence across regulated Asian markets.

Constante Traverso and the Need for a New Regulatory Framework in Peru
EXCLUSIVE

Constante Traverso and the Need for a New Regulatory Framework in Peru

(Lima, SoloAzar Exclusive).- As part of Peru Gaming Show (PGS) 2026, tax law specialist Constante Traverso delivered the...

Autor Exclusivo
Matías Magallón, CEO of ALPS after PGS 2026: "The industry's conversations are becoming more mature"
EVENTS

Matías Magallón, CEO of ALPS after PGS 2026: "The industry's conversations are becoming more mature"

(Lima, SoloAzar Exclusive).- Following its participation at Peru Gaming Show 2026, ALPS CEO Matías Magallón discusses th...

Autor Exclusivo
At PGS 2026, MINCETUR Explained How to Handle a Regulatory Inspection: Rights and Obligations for Compliance
EVENTS

At PGS 2026, MINCETUR Explained How to Handle a Regulatory Inspection: Rights and Obligations for Compliance

(Lima, SoloAzar Exclusive).- As part of Peru Gaming Show (PGS) 2026, one of the most important gaming industry events in...

Autor Exclusivo
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