BETFRED enters the Spanish market with OPTIMAMGS™ omnichannel platform.
(Sevilla).- he BETFRED Group have announced they are entering the Spanish market as part of its expansion strategy. OPTIMA through the existing partnership with BetFred, have expanded its services to the BETFRED Group to provide the Omnichannel Player Account Management and Sports Betting system OPTIMAMGS™ in the Iberian peninsula.

